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Visual Designer

Company: KiwiCo, Inc.
Location: Mountain View
Posted on: May 3, 2021

Job Description:

About Us

KiwiCo is an innovative eCommerce company that sparks kids' creativity and curiosity through offline and online materials and inspiration. We offer kids a delightful, engaging way to explore, create, and learn; and arm them with the creative confidence and tools to change the world. Our core offering is a subscription service that delivers hands-on projects to kids of all ages. We also have an online store and a content hub for families. We take great pride and ownership in the products and experiences we design and in the community of parents and kids we serve. Our office is located in Mountain View, within walking distance to the Caltrain station.

Role and Responsibilities

KiwiCo is looking for an exceptional Visual Designer who is extremely passionate about creating impeccable, brand-aligned visuals that are designed with care down to every last pixel while acting quickly against the day-to-day execution. This is a digital design role that will mainly focus on marketing and web, with a heavy emphasis on being able to execute on the KiwiCo brand.

Responsibilities include:

  • Working closely with the Marketing team to create beautiful on-brand marketing assets for digital formats (emails, ads, social posts) and also some print formats (direct mailers, catalogs).

  • Being able to carry a project through the entire design process: from concept, to creating rapid design mockups, to iterating and incorporating feedback, to polishing the final details, to adding interaction and animation (when necessary), to exporting final assets.

  • Assessing creative briefs and translating them into compelling designs that achieve the project goals. Designs should balance the needs of our users, our design aesthetic, and the objectives of the business.

  • Confidently presenting design ideas and recommendations to the team and stakeholders. Explain how project objectives are being met through the designs, and provide suggestions on ways to tweak creatives to better address the goals when needed.

  • Growing a deep understanding of brand photography and illustrations to be able to choose - or create - the appropriate assets for each project.

  • Gaining a complete knowledge of the KiwiCo look-and-feel to ultimately become our brand visual champion.

Required Qualifications:

  • BA/BFA degree in Design (graphic, visual communications, etc)

  • 3+ years of experience in visual, eCommerce, brand, or marketing design

  • A portfolio showcasing visual and digital marketing design work for mobile and desktop

  • Fluent in design tools such as Adobe Creative Suite (especially Illustrator, Photoshop, After Effects), and able to work in both RGB and CMYK

  • Hands-on, "get things done" mentality. You are a self-starter who thrives in a fast-paced, small company environment, under pressure and working toward aggressive timelines. You can multitask and meet changing deadlines while still paying attention to details with limited resources. You have the ability to balance and productively resolve pressing demands and timelines in order to deliver against the company vision and goals.

  • Resourceful and Flexible. You can see a project through from the idea stage to completion, and are willing to do whatever it takes to make it a success. You thrive in ambiguity and are comfortable with the rapid pace of change in a small, nimble team. You are an innovative thinker who can solve problems creatively but also have a strong desire to continue learning and building upon your skills.

  • Great communication skills. You're highly collaborative, can work within cross-functional teams, and are able to give and receive feedback well.

  • Strong organizational skills. You're great at keeping a project running smoothly and always keep your project files organized and available for other team members.

  • Superb aesthetic skills with an impeccable attention to detail. You have a broad operating range and are able to think critically and creatively.


  • Experience working at a startup

  • Experience designing mobile applications and/or for eCommerce

  • Knowledge of how mocks translate to HTML and CSS to deliver feasible designs

  • Building rapid high fidelity prototypes and landing pages

  • General understanding of analytics and user testing

If you're passionate about delivering innovative, delightful, and enriching products and experiences for kids, we'd love to hear from you.


KiwiCo is committed to creating a diverse environment and is proud to be an equal opportunity employer. Individuals seeking employment at KiwiCo are considered without regard to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, physical or mental disability, marital status, veteran or military status, or any other legally protected category.

Keywords: KiwiCo, Inc., Mountain View , Visual Designer, Other , Mountain View, California

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