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Associate Creative Director, Writer

Company: KiwiCo, Inc.
Location: Mountain View
Posted on: November 22, 2021

Job Description:

About UsKiwiCo is an innovative eCommerce company that sparks a kid's creativity and curiosity through hands-on projects. We believe by offering an awesome, engaging way to explore, create, and problem-solve, we can truly arm kids with the creative confidence and tools to change the world. Our core product is a subscription service that delivers fun and learning to kids from ages 0 - 104. We also have an online store and a content hub for families. We take great pride and ownership in the products and experiences we design and in the community of parents and kids we serve.Job SummaryWe're out to find someone who can spearhead new creative campaigns to make KiwiCo the most talked about kid's brand in the world. A seasoned creative pro, responsible for the concepts and language used across the KiwiCo marketing and brand touchpoints. At KiwiCo, an Associate Creative Director has the leadership skills to manage a project, but can also roll up their sleeves to write scripts, long copy, headlines & big ideas.Working in partnership with an ACD, art director, you will ideate and own advertising and brand initiatives and lead production teams (freelance, contract and in-house) to execute those ideas in the most compelling way possible. We're looking for someone who can do the job, and then surprise us with things we never thought of. Someone who can think strategically and can transform big ideas into truly engaging creative. You should be able to work independently as well as collaboratively-owning a project with some oversight, but no hand-holding. In exchange, you'll play a critical role in developing book-worthy, PR-able, game-changing work that can elevate a seriously mission-driven brand.Please note, special consideration will be given to existing ACD or Senior teams, made up of an art director and a writer, with a working team portfolio. But we are also open to filling these roles (art and copy) separately.Role and Responsibilities:* Concept breakthrough creative campaigns across all forms of media (TV, OOH, digital, social, and bold brand behaviors), working both independently and as part of an ACD team

* With a strong focus on craft, lead cross-functional teams in executing work that brilliantly articulates a campaigable idea

* Present work to executives, integrate their feedback and make smart revisions

* Discover new truths about the brand and its customers. Then, communicate those truths in surprising and interesting ways

* Guide the team in the development of skills that lead to growth, including team members outside of the copy discipline, from designers to content creators to videographers

* Facilitate and participate in group "writing rooms" to develop a high volume of creative ideas

* Collaboratively write scripts, alt-lines, headlines and campaign copy. Wherever words are needed, you will be asked to own and/or finessing the language to best reflect the brand tone

* Add perspective and innovative thinking to a determined hard-working team

* Manage multiple projects simultaneously while meeting deadlines

* Proof creative work to ensure accuracy of information

* Assist KiwiCo in developing a strong relationship with the ad community to help recruit top talent

* Stay up to date with new innovations and industry trends.

Required Qualifications* 7+ years of creative, agency and/or brand experience.

* A strong creative portfolio that features originality, playfulness, cleverness, compelling headlines and 360-degree thinking

* Leadership skills to organize, motivate and improve the creative output of those around you with both kindness and inspiration

* Experience developing PR-worthy campaigns for national brands

* A great deal of video experience-writing, making calls on set, and guiding edits

* Experience working within budgetary constraints to problem-solve and still produce brilliant creative

* Flexibility. You can ebb with the shifts of a start-up and remain calm under pressure.

* An entrepreneurial spirit that means you take initiative and proactively come to the table with new ideas to push forward the work

* The ability to manage your time, hit deadlines and be punctual for meetings, while juggling multiple projects.

* A deep understanding of the advertising agency model and process. All, so you can help ideate and implement better systems to build out our growing, in-house creative agency

* Finally, a generally optimistic, kind and enthusiastic outlook is required for inspiring the next generation of innovators.

If you're passionate about delivering innovative, delightful, and enriching products and experiences for kids, we'd love to hear from you. To apply, please provide a link to your portfolio and share any additional relevant past creative work.DiversityKiwiCo is committed to creating a diverse environment and is proud to be an equal opportunity employer. Individuals seeking employment at KiwiCo are considered without regard to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, physical or mental disability, marital status, veteran or military status, or any other legally protected category.

Keywords: KiwiCo, Inc., Mountain View , Associate Creative Director, Writer, Executive , Mountain View, California

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