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Sr. Social Media Manager

Company: Pure Storage
Location: Mountain View
Posted on: November 19, 2021

Job Description:

BE PART OF BUILDING THE FUTURE.

What do NASA and emerging space companies have in common with COVID vaccine R&D teams or with Roblox and the Metaverse?

The answer is data, all fast moving, fast growing industries rely on data for a competitive edge in their industries. And the most advanced companies are realizing the full data advantage by partnering with Pure Storage. Pure's vision is to redefine the storage experience and empower innovators by simplifying how people consume and interact with data. With 9,000 customers including 50% of the Fortune 500, we've only scratched the surface of our ambitions .

Pure is blazing trails and setting records:

  • For eight straight years, Gartner has named Pure a leader in the Magic Quadrant
  • Our customer-first culture and unwavering commitment to innovation have earned us a certified Net Promoter Score in the top 1% of B2B companies globally
  • Industry analysts and press applaud Pure's leadership across these dimensions
  • And, our 4,000+ employees are emboldened to make Pure a faster, stronger, smarter company as we go
    If you, like us, say "bring it on" to exciting challenges that change the world, we have endless opportunities where you can make your mark.

    SHOULD YOU ACCEPT THIS CHALLENGE...

    We seek a digital marketing leader who is one part content strategist, one part producer, and one part creative director with a passion for storytelling through social media channels. The ability to concept ideas that drive the assets-short- and long-form content, video, and infographics-is key to success, along with an ability to leverage data to measure and optimize results.

    Join the Brand Experience team where you'll lead the charge in social media to help scale the channel, tap into tech trends, and bring our sports sponsorships and promotional campaigns to life.

    In this high-visibility role, you'll oversee all Pure Storage primary handles (LinkedIn, Twitter, Facebook, and Instagram) and work with regional teams to operationalize social media in a global capacity. You'll be responsible for planning and producing world-class creative and driving global strategy aligned with teams across Creative, Field Marketing, Partners, PR, and external partners.

    We look forward to meeting you!

    Your responsibilities:
    • Drive strategy, planning, and publishing of content across the Pure Storage social platforms
    • Develop high-performing dynamic social creative to engage and drive demand
    • Deliver creative copy tailored to the platform, audience, and campaign
    • Produce and oversee video production that plays well in social channels
    • Identify best practices to increase creative efficacy and efficiency
    • Partner with cross-functional teams to design and launch campaigns for awareness and affinity
    • Build the scorecard for reporting against KPIs and to drive direction and program optimization
    • Oversee social moderation to develop transparency across channels and teams
    • Inform and inspire global marketing to contribute to social efforts and build strong channels
      WHAT YOU'LL NEED TO BRING TO THIS ROLE...
      • Curiosity and a zeal to explore trends and insights which can inform content and campaigns
      • 8+ years of marketing experience: digital, PR, social, content
      • Ability to think strategically and execute with a disciplined, methodical approach
      • Excellent understanding of B2B brand strategies in the digital/technology space
      • Experience creating and executing global campaigns to grow audiences and deliver results
      • A keen eye for detail and creative excellence
      • Skilled in using data and metrics to measure impact and drive direction, including advanced social measurement know-how in listening, monitoring, and boosting visib
      • Ability to work cross-functionally to ensure the best outcomes
      • Total team player with a work hard, play hard mentality

        BE YOU-CORPORATE CLONES NEED NOT APPLY.

        Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expand into different roles, joining Pure is an investment in your career journey.

        Through our Pure Equality program, which supports a flourishing field of employee resource groups, we nourish the personal and professional lives of our team members. And our Pure Good Foundation gives back to local and global communities through volunteering and grants.

        And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

        PURE IS COMMITTED TO EQUALITY.

        Research shows that in order to apply for a job women feel they need to meet 100% of the criteria while men usually apply after meeting about 60%. You don't have to meet all the job requirements. If you believe you can do the job and are a good match, we encourage you to apply.

        Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

        If you need assistance or an accommodation due to a disability, you may contact us at .

        APPLICANT & CANDIDATE PERSONAL INFORMATION PRIVACY NOTICE.

        If you're wondering how or why Pure collects or uses information you provide, we invite you to check out our Applicant & Candidate Personal Information Protection Notice .

        DEEMED EXPORT LICENSE NOTICE.

        Some positions may require a deemed export license for compliance with applicable laws and regulations. Please note: Pure does not currently sponsor deemed export license applications so we are unable to proceed with applicants requiring stated sponsorship.

        PURE'S COMPLIANCE WITH THE U.S. GOVERNMENT COVID-19 MANDATE

        In accordance with Pure's policies, current and anticipated federal regulations, and our ongoing commitment to prioritizing the health and well-being of our employees, partners, and customers, and the community at large, all Pure employees and contractors working in the United States are expected to be fully vaccinated against COVID-19 no later than December 8, 2021. Should you require an exemption for medical or religious reasons, you must initiate Pure's exemption request process which will determine if an exemption can be granted in accordance with applicable local, state, and/or federal law.

Keywords: Pure Storage, Mountain View , Sr. Social Media Manager, Executive , Mountain View, California

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